Added my voice to the call to Panasonic to join the real world stating clearly that it would influence my imminent choice of new tv. Didn't expect anymore than I got but it should add to their feedback:
"Panasonic market has a range of products to suit the majority of customers’ needs. The decision as to the attributes of those products is based on extensive market research.
As I am sure you can appreciate, the development of new and existing products is an extremely complex process; which takes into account customer feedback and technical considerations and limitations.
Regrettably, as I am sure you can appreciate, it is not possible to tailor products to suit specific individual needs and decisions must be made on a range that will meet the majority of requirements.
I am very sorry for the disappointment that this situation may have caused you. However, please feel confident that we are continually trying to meet the demands of our customers and as such the inclusion of this feature cannot be ruled out for future models."