roaku Posted September 22 Share Posted September 22 "The company wants to establish an open, royalty-free alternative to Dolby Atmos and Dolby Vision. The project is known internally as Project Caviar." https://www.protocol.com/entertainment/google-dolby-atmos-vision-project-caviar Here we go again... 1 Link to comment Share on other sites More sharing options...
neik Posted September 22 Share Posted September 22 Yet another standard... Link to comment Share on other sites More sharing options...
arrbee99 Posted September 22 Share Posted September 22 Its wonderful that we're blessed with companies like Google who take on the big companies for the common good. Oh hang on... 1 1 Link to comment Share on other sites More sharing options...
unisoft Posted 16 hours ago Share Posted 16 hours ago They've tried before with codecs and failed. Dolby is too embedded now into physical formats and streaming. It's trusted. Their own services may take it though. 1 Link to comment Share on other sites More sharing options...
roaku Posted 9 hours ago Author Share Posted 9 hours ago 6 hours ago, unisoft said: They've tried before with codecs and failed. Dolby is too embedded now into physical formats and streaming. It's trusted. Their own services may take it though. I think this overstates things. AV1 is poised to replace HEVC for internet streaming purposes and many manufacturers aren't happy with Dolby. DV/DA aren't going to go away, but that doesn't mean these alternatives won't thrive. Link to comment Share on other sites More sharing options...
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