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"Google wants to take on Dolby with new open media formats"


roaku
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Its wonderful that we're blessed with companies like Google who take on the big companies for the common good.

Oh hang on...

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  • 2 weeks later...

They've tried before with codecs and failed. Dolby is too embedded now into physical formats and streaming. It's trusted. Their own services may take it though.

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6 hours ago, unisoft said:

They've tried before with codecs and failed. Dolby is too embedded now into physical formats and streaming. It's trusted. Their own services may take it though.

I think this overstates things.

AV1 is poised to replace HEVC for internet streaming purposes and many manufacturers aren't happy with Dolby.

DV/DA aren't going to go away, but that doesn't mean these alternatives won't thrive.

 

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